Laura Simonson

Virchew is creating a powerful, new paradigm in canine nutrition. Supported by trailblazing veterinary nutrition programs, Virchew serves up the first plant-based meals and treats for dogs. Not your typical kibble products, Virchew is 100% plant-based using raw or lightly processed, Canadian, and North American non-GMO ingredients. Their unique dry foods do not require typical extruding or cooking methods, therefore using a fraction of the energy that most production methods require. Virchew ships direct from its own production facility to customers’ doors across Canada. Due to their direct-to-consumer and vertical business model, unique foods, and timely entry into a fast-expanding marketplace, their sales grew significantly in 2022. They plan on expanding international distribution by 2024.

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